Meet Our Team

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The Swing Factory Golf Studio Team

The Swing Factory’s team of dedicated golf instructors are passionate about teaching the game of golf. Whether you are an seasoned golf player looking to hone your golf game or are just beginning to Start Golf Now, we can meet your needs.

Call the Swing Factory Golf Studio to set up a lesson or series of lessons. We can help you achieve your goals on the course.

Don Peterson, PGA

Don Peterson is one of the most accomplished and experienced teachers in the world. He has taught more than 100,000 people and has been voted a TOP 50 Instructor in the United States three times by Golf Range Magazine. He is the author of “Miyagi Golf, “Baseball Golf”, and “Start GOLF Now” all available on iTunes. Don is one of the fastest growing instructors on YouTube where his unique style of training sets him apart. His book Miyagi Golf outlines a system for learning golf unlike any other.

Don spent years developing the Miyagi Golf System, but he also began formulating ideas for how to improve the golfers training environment and speed the learning process. His new 5,000 square foot Swing Factory Golf Studio in Roswell, Georgia provides students with a specially designed environment for better golf training.

Don’s long list of students includes comedian Jeff Foxworthy, NFL legend Brett Favre, PGA & Champions Tour golfer Tim Simpson, and the 2004 Champion Golfer of the Year, Open winner Todd Hamilton.

When not at the studio, Don travels on location for corporations providing his unique style of teaching and golf entertainment. Don resides in Roswell with his wife Sharon and son Cade.


General Manager / Golf Instructor

In real estate you always hear “location, location, location. Well, if you want to golf, growing up in Vinings, GA is not a bad location. Charles Breedlove will tell you he was very fortunate to begin his golf at CherokeeTown & Country Club under Todd Peterson, one of Georgia’s finest young playing and teaching professionals.

With Todd’s help, Charles excelled at a young age as one of the top junior golfers in the Atlanta Junior Golf Association. Charles qualified for the 1999 Future Masters Golf Tournament finishing 22nd out of 150.

He was 2-time Cherokee Town & Country Club Junior Champion, and 2-time State Runner-Up at the Regions A and AAA for the Lovett Golf Team who won 5 consecutive Region Championships.

To further his knowledge of everything related to playing and teaching golf, Charles passed certification for Caddy Master at Piedmont Driving Club and spent a season caddying at the prestigious Peachtree Golf Club in Atlanta, Georgia

Tutelage under PGA professional Sean Kennedy continued Charles understanding of how to swing and play. Charles also spent some time with PGA professional Billy Lewis at The First Tee Atlanta.

Joining Don Peterson at The Swing Factory Golf Studio, Charles hopes to find a home and looks forward to continued pursuit of expert instruction to help golfers of all age find the same passion for the game he found at Cherokee at just 11 years old.

Mike Davie

Golf Instructor

Born in England, Mike Davie learned Karate, Football, (soccer) and tennis before making the switch to golf after arriving in America. As a 15-year-old freshman in high school, Mike began working on his game with his new coach, Don Peterson. Mike worked hard on his game and gradually progressed to a 2nd place finish at state finals his senior year. After college, Mike spent 2 years further developing his game on the mini tours in Florida. As an instructor, Mike found the fitness side of golf appealing. He has developed a keen knowledge for golf training and was the first recipient of the DPGA Teachers Certification. Mike lives in Atlanta with his wife Lisa and son Andrew.

Matt Lawson, PGA

Golf Instructor

Matt Lawson has been a featured player around the Atlanta golf scene for many years. A talented junior golfer, Matt won nearly every junior tournament he entered for 4 straight years. Two years ago, Matt joined Sequoya Golf and started his teaching career. This past year Matt was promoted to Head of Instruction at the well-known Eagle Watch Golf Club in North Atlanta. Don and Matt have been working together for almost four years, and he has received his DPGA teachers certification. Matt lives in Marietta, GA with his new wife Shannon.

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